To show a universal commitment to protect our planet, Canon Asia Marketing Group (CAMG) continued for 4 consecutive years to support ‘Earth Hour’, a significant global light off event organized by World Wide Fund for Nature (WWF) on the last Saturday of March annually, to raise public awareness on climate change for a brighter future.

At 8:30 pm on 31 March Canon Hongkong Company Limited (CHK) coherences to support ‘Earth Hour 2012’ by turning off Canon Revolving Neon Sign, LED Wall, lightings of outdoor advertising billboards and office lightings for one hour. Meanwhile, CHK encouraged all employees to support and spread the green message to their families & friends.

Although the lights are back on, Earth Hour does not come to an end. We hope your commitment to go beyond Earth Hour is stronger than ever, and think about what else everyone can do to make a different for a sustainable future.

Earth Hour is a global event first initiated by WWF in Sydney in 2007. It caught world’s attention when icons like the Sydney Harbour Bridge and Sydney Opera House turned their lights off for an hour. In 2012, the 6th year of the event, more than 4,000 cities in 135 countries and regions committed to support Earth Hour. In Hong Kong, Symphony of lights is suspended with landmarks like IFC, Tsing Ma Bridge, Legislative Council and Cultural Centre are turned into darkness to show the world a brighter future.