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Canon Full Frame Digital SLR Camera EOS 5D Mark III Scheduled to launch in the End of March 2012
Canon proudly announces Digital SLR Camera EOS 5D Mark III will be launched in the end of March 2012. Being a brand new member of EOS Full Frame Digital SLR camera series, the advanced EOS 5D Mark III and the EOS 5D Mark II will be on the market simultaneously. | | EOS 5D Mark III Body Only: Suggested Retail Price:HK$27,480 EOS 5D Mark III Lens Kit with EF 24-105mm f/4L IS USM: Suggested Retail Price:HK$34,980 | 
| | | | EOS 5D Mark III Feature Highlights Unrivaled Image Quality - 22.3-megapixel Full Frame Canon CMOS Sensor
- "DIGIC 5+" ultra fast image processor with 14-bit image processing
- ISO 100-25600 (Expandable to ISO 102400)
- 6 FPS High Speed Continuous Shooting with maximum burst of unlimited JPEGs or 18 RAWs*
Powerful Focusing and Highly Responsive Performance - New 61-pointΔ AF Sensor with high precision offset array sensor at all points, including 41-point high precision cross-type sensor
- 6 AF Area selection modes including Zone AF and Spot AF
- New AI Servo AF III algorithm for even higher precision and stability
- 63-zone iFCL Metering System
Creative Image Processing - New In-camera multiple exposures function with 4 exposure control types and 2 shooting methods
- First EOS camera to include HDR (High Dynamic Range) Mode with 5 image effects.
Professional EOS Movie - Full HD (1920x1080) EOS Movie with 3 frame rates, including the cinematic 24fps
- Optimized processing results in higher quality with reduced moiré and noise
- Supports IPB (Inter-frame) or ALL-I (Intra-frame) movie compression
- Automatic file segregation when file size exceeds 4GB*1
- Supports SMPTE standard Time Code
- New built-in headphone jack for real-time monitoring of sound recording
- External Stereo Microphone Input and real-time sound level display for easy operation
Enhanced Operability and Reliability - Extra Large and Bright Viewfinder with 100% coverage and 0.71x magnification
- New Intelligent Viewfinder with on-demand AF Points and Gridline display
- 3.2-inch 3:2 1.04M dots Clear View II LCD with anti-reflective structure and coating
- New Comparative Playback function, quick comparison across 2 images
- Dual-axis electronic level
- Dual Card Slots supporting both CF Card (compatible with UDMA 7) and SD Card (compatible with SD/ SDHC/ SDXC)
- Shutter lag as short as 59ms
- Redesigned buttons and controls further improve operability
* Using UDMA 7 CF Card Δ The number of available focus points depends on the lens attached *1 Limited to a maximum continuous movie length of 29 minutes and 59 seconds | | | | | About Canon Hongkong Company Limited Canon Inc. (TSE:7751 / NYSE:CAJ) was founded in 1937 in Japan. Its predecessor, Precision Optical Instruments Laboratory, produced Japan's first 35 mm focal-plane-shutter camera in 1934, called the Kwanon. Canon Inc. eventually expanded into the photocopying and printing industries, launching Japan's first plain-paper copier in 1970 and the world's first inkjet printer in 1985. With over 70 years of experience in imaging products manufacturing, Canon's global revenue currently stands at US$45.7 billion (as of 31 December 2011). The extensive resources it devotes to research and development has made Canon one of the U.S. imaging industry's top technology patent-holders, and the only manufacturer across the globe to offer both input and output device solutions to the world's various imaging needs. As one of the company's earliest offices in Asia, Canon Hongkong Co., Ltd. (CHK) was established in 1971. It is responsible for sales, marketing and services of all Canon product lines in Hong Kong SAR, Macau SAR, Taiwan, the Philippines and Mongolia, including its digital cameras, digital video camcorders, printers, copiers, scanners, projectors and other imaging merchandise. CHK adheres to Canon's corporate philosophy, kyosei, which in essence motivates the company with its staff to proactively strive for harmonious coexistence with other citizens through participation in various social, charitable and environmental activities. From year 2005, the Hong Kong Council of Social Service has awarded CHK the Caring Company Logo in recognizing CHK's continuous efforts contributed to the local community. Furthermore, CHK also endeavours to adopt internationally recognized management systems, having become certified in conformance with ISO 9001:2008, ISO 14001:2004 and OHSAS 18001:2007 in 2003, 2004 and 2005 respectively. CHK is certified to COPC-2000® CSP Standard in 2006. Being a responsible manufacturer, Canon leads to be the first in global to set up its own Canon Toner Cartridge Recycle Factory located in Japan, China, U.S. and France since 1990 to make sure all collected toner cartridges are utilize as reused parts in new products. Up to 2010, Canon has reduced the use of new resources by 168,000 tons and CO² emissions by 402,000 tons. Likewise, CHK from 2009 has established Ink Cartridge Collection boxes placed in voluntary schools, shopping malls, commercial centers and commercial buildings to collect used cartridges for recycling purpose. Canon Enquiries Hotline: 3191-2333 Website: www.canon.com.hk | |
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